Tamale CO
Overview
Insight
Get ready for the grand launch of an exciting gourmet street Mexican restaurant! Adding a dash of creativity to its brand identity, the restaurant is incorporating drinks and menus right into its logo. This unique approach not only sets it apart but also gives you a sneak peek into the flavorful experience awaiting you. Brace yourself for a delicious journey as the restaurant unveils a logo that captures the vibrant spirit of its Mexican street-inspired culinary delights.
Challenge
Tasked with building upon an established brand identity created by an external source, our current mission revolves around the creation of fresh content. The objective is to ensure that our content not only seamlessly complements but also enhances the existing brand identity. In this endeavor, our focus is on crafting elements that harmoniously integrate with the established brand, contributing to its overall appeal and reinforcing its unique identity.
Solution
Delving into a comprehensive exploration of their visual identity, we’ve meticulously curated design elements that not only understand but enhance their brand presence. Our approach involves the careful integration of new elements, ensuring a seamless blend with the existing components. The result is a harmonious fusion that not only respects the established visual identity but also elevates it, infusing a fresh vibrancy that resonates with what already exists.